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Q1 Fell Short. Now What?

The Revenue System Reset for CROs & CEOs

Wednesday, March 25, 2026

10:30 - 11:30 am AST

What Will You Learn in This Sales Leadership Webinar?

This 1-hour session is designed specifically for sales leaders who want to improve team performance and drive measurable growth.

Key Takeaways:

  • Understand why traditional selling methods fail and how to adapt your approach.
  • Evaluate your current sales practices to identify gaps and missed opportunities.
  • Discover a systematic sales process that creates consistency across your team.
  • Learn how to apply this process in real-world scenarios to generate more sales, increase revenue, and protect margins.

Click here to read answers to Frequently Asked Questions about this complimentary online event. 

Reserve your complimentary spot
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Receive a copy of our e-book when you register!

To prepare for this webinar, look through our e-book, "Why Salespeople Fail and What You Can Do About It." An honest, no-nonsense, dignified approach to selling that places the salesperson firmly in control. Take an eye-opening look at the deficiencies of modern-day selling systems and sales management efforts, prepared by the company that literally rewrote the book on selling.

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Do Your Salespeople Have the Skills to Succeed in 2025?

Sales is a high-rejection field. Many sales professionals hear “no” daily, which leads to frustration, wasted effort, and inconsistent results.

How does a systematic sales process improve results?

A repeatable sales methodology makes it easier for prospects to buy, reduces wasted effort, shortens sales cycles, and helps leaders measure and improve performance.

Frequently asked questions

What is Sandler?

Sandler is a global training and development organization partnering with businesses to improve performance and increase revenue. 

We offer training and consulting in professional sales, management, leadership, customer service, and organizational growth. As your dedicated growth performance partner, we empower professionals with The Sandler Methodology, which combines techniques, tools, and systems for long-term success. 

Sandler offers an adaptable learning journey that fits the needs of every professional’s schedule. Participants benefit from the flexibility of a multi-modal approach that consists of engaging instructor-led sessions, self-paced online learning, ongoing coaching, and various high-tech, AI-powered reinforcement tools. 

Why This Series Exists?

Most revenue problems are not demand problems.

They are system design and execution discipline problems.

Common patterns we see:

  • Pipeline volume without true qualification
  • Forecasts based on optimism, not buyer commitment
  • Deals stalling late-stage
  • Hiring used as a substitute for process rigor
  • CRM tracking activity instead of truth

Nothing is “broken.”
But everything takes more effort than it should.

The Executive Revenue Series addresses these structural gaps.

What Will I Learn?

 Each session provides:

    • A structured revenue system self-assessment
    • Clear identification of execution discipline gaps
    • A Q2/Q3/Q4 stabilization lens
    • A leadership-level roadmap framework

This is not theory.

It is a practical, board-ready perspective on revenue design.

Who Is This Webinar For?
  • CROs
  • VP Sales
  • Founders / CEOs
  • Private Equity Operating Partners
  • RevOps Leaders (by invitation)

Companies typically:

  • $10M–$100M+ revenue
  • SaaS, FinTech, or Data-driven businesses
  • Inside or hybrid sales motion
  • Experiencing growth complexity

If revenue feels harder than it should, this room is for you.

If I attend this Executive Roundtable, do I have to buy a Sandler training program?

No. The Sandler Atlantic/Atlantic Growth Solutions Executive Revenue Series is a private quarterly forum for senior revenue leaders navigating the structural realities of scaling B2B growth.

This is not a sales webinar.
This is not tactical rep training.
This is not a marketing event.

It is a closed-door executive working session focused on one question:

Can you trust your revenue system?

Who is Atlantic Growth Solutions

Atlantic Growth Solutions is a revenue operating partner for scaling B2B companies.

We design and embed revenue systems that align:

  • Demand generation
  • Sales execution
  • CRM infrastructure
  • Talent acquisition and development

Our approach integrates disciplined selling standards — powered by Sandler — into the operational fabric of the organization.

We do not deliver disconnected services.

We engineer revenue systems.

Meet Your Facilitators

Eric Fry Circle

Eric Fry, Owner, Sandler Atlantic

Eric is a certified Sandler trainer in Halifax, Nova Scotia with extensive experience in sales leadership, coaching, and business development. He helps sales professionals and executives master the Sandler methodology to drive consistent growth and lasting success.

Connect with Elizabeth
Mark-avatar

Mark Haines Lacey, Partner & CEO, AGS

Mark is a a goal- and measurement-driven executive with a bias toward execution. He is a master at identifying where performance breaks down as organizations scale—and designing practical, repeatable solutions that actually stick. 

Connect with Mark

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